A Startup Success in Lockdown – A British tech company realised the potential in next-generation interactive streaming – and investors came knocking
Falmouth, England – July 21st, 2020
Codices Interactive (codices.io), a Cornish start-up from the Falmouth Launchpad Incubator, which is aiming to bring a new wave of interactive shows to the booming live streaming market, has closed its $800,000 seed round of funding led by the Cornwall and Isles of Scilly Investment Fund (CIOSIF) and Haatch Ventures. With deals inked and live shows already
created with Amazon, Twitch and Jagex, Codices is now actively seeking new content partners, whether it be brands looking to capitalise on live streaming or existing IP holders looking to expand their digital footprint.
With the success of services such as Zoom and Twitch already much publicised during the first six months of 2020, Codices discovered that the appetite for its format-driven interactivity followed a similar trajectory. In June alone, over a million players experienced Codices’ Twitch Extension Quiz Kit, which allows broadcasters to run and host their own trivia show. With trivia shows being run all over the world, the simple-to-use tool has
provided a wealth of information which Codices is using to devise brand new interactive formats.
With a team that includes alumni from HQ Trivia and Who Wants to Be A Millionaire, Codices also creates original content – meaning streamers can pick from a carousel of pre-written shows, or create their own show from scratch.
‘We want to make it as simple as possible for any streamer, anywhere, to host their own interactive show. That could be a quiz, a game show, a talk show with interactive elements, or any of the many formats we are planning to roll out in the next 12 months’, said Codices CEO Tim Edwards. ‘This initial funding will now make that happen. We are actively seeking
partners to join us on this journey, whether it be format owners who are looking to go digital or non-gaming brands who want to expand their audience’.
To set up a meeting to find out about working with Codices, email [email protected]
Bateson87 takes on PieFace23 in a head-to-head football quiz to promote Amazon Prime’s EPL content, using Codices technology.
The Quiz Kit Twitch extension can be found here.
Further Codices Information
For any further information, call
Paul Hurley, Head of Content on +44 7779 780 736 or email [email protected]
Tim Edwards CEO & Co-Founder is available for interviews
The £40m Cornwall & Isles of Scilly Investment Fund provides debt and equity finance from £25,000 to £2 million to help growing small businesses across the region. It has been established by the British Business Bank in partnership with the Cornwall and Isles of Scilly Local Enterprise Partnership (LEP) and is operated by appointed fund managers The FSE
Group. CIOSIF is supported financially by the European Union using funding from the European Regional Development Fund (ERDF) as part of the European Structural and Investment Funds Growth Programme 2014-2020.