London, Tuesday 12th September 2023

Safety tech provider VerifyMy has closed a £5m fundraising round as the company looks to capitalise on the global wave of age and identity-related regulation and the growing need for content moderation services.

The investment has come from a group of angel investors including Marijn Muyser, one of the founders at Booking.com.

VerifyMy has two products live in the market – VerifyMyAge, an industry-leading age assurance solution and VerifyMyContent, an end to end content moderation solution which combines identity authentication, AI and human moderation, and complaints resolution.

VerifyMyContent was built to specifically meet Mastercard’s requirements in the adult entertainment space.

The company, whose age assurance clients include eBay and Toolstation, will use the new investment to grow the team and fast-track product development as they look to leverage regulatory tailwinds including the UK’s Online Safety Bill, the EU Digital Services Act, California’s Children’s Code and numerous pieces of US state legislation targeting the pornography and social media sectors.

In addition to the new funding, VerifyMy have strengthened their leadership team with the hiring of Michal Karnibad as co-CEO, joining Founding CEO Ryan Shaw at the helm.

Karnibad was previously COO at Norwegian solar power specialists Otovo, and before that held the same position at luxury commerce brand Threads.

Founder and now co-CEO Ryan Shaw said:

“This investment is testament to everything we have achieved over the last four years, building best-in-class technology and partnering with some of the biggest businesses in the world.

“We are a lean, efficient organisation. Coupled with the wave of regulation, these funds will enable us to deliver strong commercial progress.

“I am delighted that Michal is joining us for the next phase of our growth; her wealth of knowledge and experience scaling technology businesses will be invaluable as we continue

our mission of providing frictionless, trustworthy solutions for online platforms to maintain their integrity, protect their reputation and safeguard their customers.”

Karnibad added:

“I am excited to have joined Ryan and the VerifyMy business.

“It’s very important for me to be able to make a positive impact at scale and I stand behind our mission and vision to safeguard children and society online.

“We have a great team in place who have accomplished a huge amount with limited resources over the last four years. Our products have been continuously optimised to provide frictionless compliance solutions for our customers and their end users.

“There is a lot for us to do but the calibre of our people and products mean I am convinced our solutions can drive positive change, and we are already making great progress.”

~Ends~

NOTES TO EDITORS:

About VerifyMy:

VerifyMy’s mission is to provide frictionless, trustworthy solutions for online platforms to maintain their integrity, protect their reputation, and safeguard their customers.

Our solutions, designed to make the internet safer for children and society, utilise an ensemble of proprietary technology, artificial intelligence, and data partners to form an ecosystem far greater than the sum of its parts. Our products are designed from the ground up to offer users a frictionless and intuitive experience while protecting them from potentially harmful or illegal products, services and content.

Our Products:

VerifyMyAge is an age assurance solution for any online product, service or business, featuring the widest range of age verification and age estimation methods to ensure the highest pass rates possible with minimal business disruption.

VerifyMyContent is a complete end-to-end identity verification and content moderation solution to prevent uploaders from publishing illegal content on user-generated content platforms, ensuring a safe, trustworthy, and compliant online experience for everyone.