15th March 2023, London: Steven Bartlett’s Flight Fund has today announced it has signed a deal to invest in the personalised nutrition company ZOE, which in December secured $30.75 million via its Series B extension round and $8.5m via a Crowdfund. Created by the world’s top scientists, ZOE’s personalised nutrition programme is radically reimagining a fundamental human need – eating well for your own body – and is on a mission to improve the health of millions.

Available in the US & UK, ZOE is also backed by international investors Accomplice and Balderton Capital and Steven’s investment via his fund ‘Flight Fund’ brings the total invested to $99 million. The funds will be used to scale ZOE’s operations and science to bring ZOE to millions of people globally. 

Steven is already an accomplished investor in the health and wellness space with previous investments in Huel, The Healing Company, atai Life Sciences, Alto Neuroscience, AbCellera and more. As part of the investment and strategic partnership, ZOE will work directly with Steven and gain access to Flight Fund’s unmatched network, which is powered in part by Steven’s chart-topping podcast The Diary Of A CEO, and his innovative marketing company, Flight Story which provides the people, processes and technology to help accelerate the Fund’s portfolio. 

ZOE’s personalised nutrition programme starts with comprehensive at-home tests that analyse blood sugar, blood fat responses and the gut microbiome. Combining these results with artificial intelligence and data from thousands of participants in their proprietary ZOE PREDICT studies, ZOE generates personalised scores for any food an individual eats. ZOE members then learn to build sustainable daily habits with in-app tools, lessons and expert nutrition support to help them eat the best foods for their bodies and their health goals.

On the announcement, Steven Bartlett, Founder of Flight Fund says: “Once in a while I come across a company that truly has the potential to move the world forward in a profound way. It takes a great team, with a bold vision and a well executed product roadmap to do so. That is exactly what I found in ZOE. It’s a company that represents the future – health science, driven by big data, that enables us to extend not just our life-span, but more importantly our health span. I’m deeply proud to be an investor and now an ambassador of a company that I truly believe will change the world by leading the nutrition-science revolution.”

George Hadjigeorgiou, President & Co-founder of ZOE adds: “We are unbelievably excited to be partnering with Steven. Since my co-founder, Professor Tim Spector was on The Diary of a CEO talking Steven through key ZOE principles, such as no calorie counting and the impact of gut health on wellbeing, we’ve had huge interest in ZOE and our personalised nutrition programme. From working with Steven and having him use the ZOE programme first-hand, we know he aligns with our mission to double-down on health science to help more people get control of their health and improve the health of millions.”

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About Steven Bartlett, Founder of Flight Fund

Steven is an entrepreneur, investor, public speaker, author and host of Europe’s most downloaded Business podcast: ‘The Diary of a CEO’. In 2021, Steven became the youngest ever dragon on BBC 1’s Dragon’s Den.

At just 30 years old, he is widely considered one of Europe’s most talented and accomplished young entrepreneurs and philosophical thinkers.

In January 2023, Steven launched his own fund, Flight Fund, to accelerate the next generation of European unicorns. Backed purely by “the avengers” of European entrepreneurs and his immense network of entrepreneurs and investors across the world, the Fund invests in talented founders leading inevitable missions that will bring about a better future, with a focus on biotech, health and wellbeing, commerce, technology, blockchain and space.  

View the Flight Fund launch video here.

About ZOE

ZOE is a personalised nutrition company that runs the world’s largest nutrition-science study. Using data at a scale not previously imagined, we’re improving the health of millions and unravelling the complex relationship between food, lifestyle and health. 

The ZOE programme starts with an at-home test and then gives our members tailored insights into how to eat for their bodies and long-term health.

Our science is rooted in the understanding that everyone responds to food differently and

that our gut bacteria play an important role in our health. Research from ZOE has been

published in leading scientific journals, such as Nature Medicine, Nature Metabolism, The

Lancet, Gut and more.

Located in London and Boston, ZOE was founded by Professor Tim Spector of King’s

College London, data science leader Jonathan Wolf, and entrepreneur George

Hadjigeorgiou.

For more information on our mission and science, visit joinzoe.com.