URBYNO (t/a Neol) secures £4.23 million Seed investment co-led by kyu Collective and Global Ventures

London, UK – 21 June 2022 – Neol, a Web3-enabled, next-generation learning and work platform,
announces the successful completion of a $5.2 million seed fundraise.

The funding round was co-led by kyu Collective, a strategically curated network of best in class creative
firms, and Global Ventures, a leading MEA-focused venture capital firm. Also participating in the round
were Learnstart, the seed fund of Learn Capital, one of world’s leading education-focused VC funds, FJ
Labs, the leading specialist marketplace investor across web2 and web 3; and Paribu Ventures, the
investment arm of one of the largest cryptocurrency exchanges globally.

Neol also received investment from Tony Xu, the co-founder and CEO of DoorDash, Tim Brown, Chair of
IDEO; Emin Gun Sirer, the founder and CEO of Ava Labs, and Sota Nagano, serial unicorn entrepreneur
and Managing Partner at Abies Ventures.

Kerem Alper, co-founder and CEO, said:
“We’re proud to announce Neol’s successful seed funding round. To receive backing from such esteemed VC firms and angel investors is a massive testament to our business strategy and vision. At Neol, we believe creative individuals are the core to driving meaningful growth in the world. And we will be relentlessly building Neol to be the platform where they can connect, learn and shape while also participating as owners of the very platform they are part of.

This is Kerem’s second startup. His first company, after working closely with David Kelley, founder of
IDEO and Stanford Design School while a graduate student at Stanford, was ATOLYE which he co-
founded in 2013 and sold a majority stake to the global kyu Collective in 2019. Both ATOLYE and Neol
share the same creed of building community-powered systems to bring together creative individuals,
thought leaders and organisations to tackle world’s toughest challenges.

Proceeds will be used for product, brand and partnership development. Initially focused on the UK,
Europe and the Middle East, Neol will continue building its network of communities and anticipates
expansion into new markets in the Global South.

Neol is a learning and on-demand talent platform, which is decentralised and aiming to build a tokenised
system. It is powered by a global creative community and enabled by Web3 to produce more equitable
value creation and exchange. Neol aims to transform the future of learning and creative work by
enfranchising creative individuals and innovators from scale-ups, corporations and creative
organisations.

Akar Sumset, co-founder and President, said:
“We are providing solutions at the intersection of complex challenges, objectives of purpose-driven scale-ups, corporations and organisations, and the passions of independent creatives. We are excited at our growth prospects and enthused to see our community grow as a cross-disciplinary talent base that connects on skills, passions and vision.

Farah Ramzan Golant, President of kyu, said:
“kyu’s purpose is to be a source of creativity which propels the economy and society forward. As we face ever-increasing complexity and volatility in the world, we also see opportunities for creative thinking and collective action to develop new, innovative ways of learning, connecting and collaborating on challenges that truly matter. As a collective of industry-defining global creative organisations, we believe in the value of community-powered systems. Our investment in Neol is based on this belief and the track record of Kerem and the team who have pioneered community-based innovation systems to great effect.

A human first, technology-driven platform born for the 22nd century is an exciting exploration.”

The E-Learning Market is valued at USD 309.2B in 2021 and is expected to reach USD 1.37T by 2028,
according to Brandessence Market Research in 2022. The global Freelance Platforms market size is
projected to reach USD 12B by 2028, from USD 3.8B in 2021, according to Verified Market Research in 2021. Neol is well-positioned to capitalise on the substantial market opportunity.

The decentralised and soon-to-be tokenised nature of Neol means it can build a scalable, sustainable
and ever-evolving system with its community, for its community. During the preseed stage, Neol ran
eight cohorts with 600+ learners and 200+ customers. At the same time, 300+ creatives joined Neol’s
on-demand talent platform. The latter provides a human approach to talent matching, to easily connect
independent talent with organisations.

Noor Sweid, Managing Partner at Global Ventures, said:
“We’re thrilled to partner with Kerem and the entire Neol team. With 70% of corporates now leveraging on-demand talent platforms and web3 being the Internet’s Next frontier, Neol blends both trends to offer a unique and innovative solution. By enfranchising creatives, Neol’s on demand, cohort-based talent platform redefines how companies collaborate. We are firm believers in the potential of the solution to transform the future of learning and work.”

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Further information
Thoburns
Johanna Lawson-Dick
[email protected]
+44 7539031841

Notes to Editors

About Neol
Neol is a decentralized and tokenized cohort-based learning and on-demand talent platform, powered
by a curated global creative community.

Neol has raised funds of over $5M as of April 2022 from high profile investors by having a mission to
empower change pioneers to shape futures.
Connect with Neol at https://www.neol.co or on LinkedIn, Twitter, Instagram

About kyu Collective
kyu is a strategic operating unit of Hakuhodo DY Holdings Inc. (HDY). It was created in May 2014 to help
drive the continuous enhancement of specialisation and innovation in the Hakuhodo DY Group. The kyu
Collective is headquartered in New York and its member companies include ATÖYLE, BEworks, Bimm,
C2, Digital Kitchen, Gehl, Godfrey Dadich Partners, Ghost Note, Haigo, IDEO, IDEO.org, Kepler Group,
Napkyn, Public Digital, RedPeak, Rich Talent Group, Sid Lee, SYPartners, SYLVAIN, and YARD.

About Global Ventures
Global Ventures is a venture capital firm investing in founders and ideas scaling across emerging
markets. Global Ventures backs global-minded founders leading growth-stage companies and using
technology to transform emerging markets.

Global Ventures has invested in 44 companies across 10 markets. Portfolio companies include Altibbi,
Arrow Labs, Buseet, Cartona, Elmenus, Floranow, Helium Health, Holiday Me, Mamo, Munch:on,
NowPay, Ogram, Paymob, Proximie, Pyypl, Spider Silk, Sympl, Tabby, Tarabut Gateway, Team Apt,
Thndr, Tribal, Yodawy and Zension.

More information can be found at https://www.global.vc/

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