Maven invests in pioneering software developer Filtered Technologies
Maven has completed a £2.5 million investment to support the continued growth of Filtered Technologies. The company has developed proprietary AI-driven software to address the growing market for corporate learning and development (L&D) in which companies are increasingly relying on cost effective in-house training.
Filtered has developed magpie, a market-leading intelligent learning recommendation engine that pulls together a client’s internal training materials with external sources to provide a personalised L&D resource for each employee.
Enabling corporate clients to mitigate the increasing influence of information overload and exploit existing content and resources through innovative technologies, magpie’s approach provides expert curation of materials, making algorithmic recommendations and intelligently placing relevant content into a workflow and where employees are based. The advanced technology also increases the measurable impact of training by reducing the time taken for staff to become proficient in essential business skills. Filtered already services a number of global brands such as Proctor & Gamble, Sainsbury’s, Siemens and EDF.
With the global corporate e-learning market estimated to be worth more than $30 bn, and seeing consistent growth, there is a clear market trend towards companies using in-house resources to provide more effective personalised development. Led by a dynamic senior management team, Filtered’s AI technology offers a solution for the L&D needs of progressive businesses.
Maven’s VCT investment will help to accelerate Filtered’s technological innovation as it continues to address the needs of the corporate e-learning market. The funding will also further strengthen the company’s sales team as it expands its customer reach.
We are delighted to be supporting the continued growth of the ambitious team at Filtered Technologies. magpie is an exciting, innovative product that is receiving a lot of interest from the corporate market, driven by increased demand for cost-effective, innovative approaches to implementing learning and development across their businesses. Filtered is targeting sustained growth through magpie and already has an established profile in the sector among high-profile global brands. We look forward to working with Marc and the team to help the business deliver on its growth plans.
Gareth Price, Investment Director at Maven
Corporates have grown tired of yet more platforms and content. They don’t need more of these. What they need is to make better use of what they have through expert curation, algorithmic recommendations and intelligently placing this where employees are, in the flow of work. This investment signals a shift in Learning and Development towards consumer-grade technologies and experiences and enables Filtered to lead that charge. And Maven are the ideal investors for us: smart, straightforward and interested in making the future of work a better, happier one.
Marc Zao-Sanders, CEO & Co-Founder of Filtered Technologies